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Ancient armies battle over vending machine in blockbuster ad to push Share-a-Coke in China - Mumbrella Asia
How Coca-Cola Is Targeting China's 355 Million Teens To Share A Coke | The Drum
11 Companies That Tried to Rebrand in Chinese, but Failed
Brand blunder - Wikipedia
Did Pepsi Promise to Raise the Dead or Did Coca-Cola Invite China to Bite the Wax Tadpole? – Commonplace Fun Facts
Bottling Trade Marketing Excellence | Accenture
Why Coca-Cola is no longer tied to its old brand rules
Marketing Strategy of Coca Cola in China
Coke wants China's youth to start communicating with music - The Verge
5 Marketing Translation Mistakes
Not Every Brand Name Translates As Well Into Chinese As Coca-Cola
Lost in translation: Coca-Cola makes ironic marketing gaffe in New Zealand - Atlanta Business Chronicle
Coca Cola's failed advertising | Ewha [Brand Communication]
If You Thought New Coke Was A Disaster, You Haven't Seen Their New Packaging
How Coca-Cola Is Targeting China's 355 Million Teens To Share A Coke | The Drum
25 years since Coca-Cola's big blunder
Cultural epic fails: brands gone wrong, and what brands can learn from KFC, Mercedes Benz and Pepsi (In China)? | by Amirsan Roberto | Medium
Share a Coke Nicknames / Coca-Cola China - Julián Hernández
Warren Buffett featured on cans of Cherry Coke in China – The Denver Post
From First Name to Nickname – Social Media for Business Performance
Top 5 Big Mistakes Foreigners Make when Marketing in China | by Tony DeGennaro | ChinaKnows, Business News for the China Market
How to sell your soda brand in China? - Marketing China
Bring out the Heat" - Ginger Coca-Cola Comes to China with Some Smart Yin Yang Marketing | What's on Weibo
Watch Coca-Cola European Agrees to Buy Australia's CC Amatil - Bloomberg
Coca-Cola Cancels Campaign Due to Translation Blunder
Coca-Cola to invest $4 billion in China over next 3 years: CEO Muhtar Kent - The Economic Times
Coca-Cola's Biggest Mistake | Why Coca Cola Cost 5 Cents For 70 Years? - YouTube
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